Google Ads & Conversion Tracking

Google Ads & Conversion Tracking course beginners ko account setup se lekar complete lead-generation campaign banana sikhata hai. Aap keyword research, campaign structure, ad copy, targeting, bidding aur budget planning ko practical examples ke saath samjhenge.

Course ka important focus conversion tracking par hoga. Aap Google Tag Manager aur GA4 ki madad se form submissions, calls aur WhatsApp clicks track karna seekhenge, taaki campaign decisions actual data ke basis par liye ja sakein.

WHAT YOU WILL LEARN
• Google Ads account creation
• Billing aur account settings
• Keyword research aur search intent
• Search Campaign setup
• Ad groups aur ad copy creation
• Negative keywords
• Location, audience aur device targeting
• Google Tag Manager setup
• GA4 aur conversion tracking
• Campaign optimization aur reports

PLANNED CURRICULUM

1. Google Ads Fundamentals
2. Account & Billing Setup
3. Keyword Research
4. Campaign Structure
5. Search Campaign Creation
6. Ad Copy & Extensions/Assets
7. GTM & GA4 Setup
8. Conversion Tracking
9. Optimization & Reporting
10. Practical Lead Campaign Project

DURATION
3–4 Weeks / Approx. 10–12 Hours

TARGET AUDIENCE
Students, freelancers, business owners, marketing executives aur performance marketing beginners.

REQUIREMENTS
Laptop/Desktop, Google account, website/landing page aur stable internet. Advertising budget course price mein included nahi hai.

MATERIALS INCLUDED
Keyword research sheet, campaign checklist, tracking checklist, reporting template aur recorded lessons.